Portland, Ore., Jan. 25, 2023 (GLOBE NEWSWIRE) — Act-On Software program has earned HIPAA compliance, including to the advertising and marketing automation platform’s strong info safety requirements. This compliance ups Act-On’s aggressive benefit over different advertising and marketing automation platforms.
HIPAA (The Well being Insurance coverage Portability and Accountability Act) is the nationwide US commonplace of defending affected person medical info.
“Our HIPAA compliance assures well being corporations that in the event that they belief their knowledge with us—which is confidential affected person medical info—the affected person’s privateness is at all times protected finish to finish, even when these corporations are doing enterprise with different distributors,” stated Gregg Neveu, Act-On Safety Program Director. Neveu’s video interview about HIPPA will be seen on act-on.com.
The HIPAA compliance provides to Act-On’s internationally acknowledged safety requirements.
In 2022, Act-On earned ISO 27001 certification, a rigorous framework that protects info of staff and purchasers, manages safety dangers effectively, and protects proprietary model info. This ISO 27001 certification took months of audits and assessments of Act-On’s platform, worker practices and bodily workplace house. Incomes certification exhibits Act-On goes above and past to guard knowledge and has applied international greatest practices for safety.
“Most of our opponents are solely holding a SOC 2 (Service Group Management 2) certification,” Neveu added. “ISO 27001 is a world commonplace that sits above the SOC 2 commonplace within the US. It gives an additional layer of safety that SOC2 doesn’t. We’re exploring SOC 2 certification as effectively, however within the meantime, the middle that retains all our knowledge can be SOC 2 compliant.”
Between enhanced knowledge safety, improved buyer satisfaction, and an inner tradition of safety, Act-On is cementing its place as a reliable advertising and marketing automation associate for purchasers throughout enterprise, midsize and small companies.
“We’re maintaining with advertising and marketing professionals’ safety and knowledge privateness wants throughout all industries,” stated Syed Ahmed, SVP of Engineering & Ops at Act-On. “Data safety is non negotiable, however entrepreneurs have been left behind by legacy advertising and marketing automation platforms that aren’t maintaining with rising safety dangers and calls for. Act-On relatively, is drastically decreasing danger of breaches with ISO 27001 certification and HIPAA compliance.”
About Act-On Software program
Act-On Software program offers options that empower entrepreneurs to interact targets at each step of the client lifecycle. Act-On makes buyer knowledge actionable so entrepreneurs can dream massive and construct good, efficient advertising and marketing packages to develop their companies and generate greater buyer lifetime worth – all with the quickest time-to-value. For extra info, go to Act-On Software program.
- Act-On Software program HIPAA and ISO 27001 compliance